Stibo DX

Intro
VP Product DXP, Stibo DX (Hamburg & Aarhus)
In 12 months I built a 0-to-1 SaaS DXP product and stood up a new business line. Leading a 25-person cross-functional team across Germany, Denmark, and the US, boosting execution by 30% and enabling up to 75% efficiency gains in omnichannel asset/product experience creation with PIM integration.
I also secured two early adopters, ran their rollouts as interim Project Manager, and led GTM with Stibo Systems (pricing, positioning, analyst, customer advisory board), introducing Pragmatic Institute practices to prioritize high-impact work.
Expertise:
Product Management
Team Leadership
DXP
eCommerce
0-to-1
Roadmap
AI / LLM
Go-to-Market
Messaging
Positioning
“I’ve worked with Joerg on building a new DXP line at Stibo DX, and he was essential to its success. He blends deep technical insight with sharp commercial judgment, turning market problems into clear requirements, guiding a 25-person cross-functional team, and delivering complex work on time and on budget. He introduced Pragmatic/SAFe rigor, led early-adopter rollouts, and kept customers and stakeholders aligned with crisp workshops, demos, and communication. Working with Joerg was seamless and professional.”

Mark van de Kamp
Chief Innovation Officer





